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disguise is a British company that builds a platform (software plus media servers) for real-time visual production: virtual production, extended reality (xR), projection mapping, broadcast graphics, and immersive installations for concerts, film/TV, stadiums, and brands. Its Emmy Award–winning Designer software and integrated hardware are used by clients ranging from Disney and Netflix to the Las Vegas Sphere, Burj Khalifa, and the tours of Adele and Beyoncé.
The company's roots trace back to the London art studio United Visual Artists, co-founded by Ash Nehru in 2003, where a pioneering 3D visualizer was created. On that foundation, d3 Technologies was formed in May 2010. In November 2017, at the LDI trade show, the company rebranded as disguise. In March 2021 a majority stake was acquired by the investment firm The Carlyle Group, with a minority stake taken by Epic Games; that same year disguise was named to the Financial Times' list of the top 1,000 fastest-growing companies.
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